How to Approach Complete Strangers at a Networking Event

If you are new to networking, one of the most difficult things to do is introduce yourself to complete strangers. We grew up being told to not talk to strangers. And, we wonder how to approach someone we've never met. Here are several strategies, tips, and techniques to help you approach people you don't know at networking events.

First, remember that meeting new people is the purpose of most networking events. This is not like talking to strangers at the grocery store. People are expecting to meet new people when they attend business-oriented networking activities. Many of them may be very shy and are hoping that someone else will make the initial approach. So not only is it expected that you'll approach strangers, but it is appreciated by many of the people who are there.

With this in mind (that meeting new people is the purpose), you can create a scenario of success in your head. Do not imagine that people are going to reject you; that will make you anxious and nervous. Remind yourself that your introduction is welcomed.

Prepare in advance by call the host or hostess to ask if they will introduce you to a few people when you arrive. They should introduce you to someone who knows other people there and would be willing to introduce you to more

Use the buddy system to feel more confident. Bring a friend whom you can count on. Together, you can approach other groups of two people as long as they are not in deep conversation.

Watch the body language of other people. Don't approach tight groups of just two or three people who are tightly focused on each other. They are either in a personal discussion, they don't want to meet new people, or they don't realize how their body language shuts out other people. None of these scenarios are appropriate and indicate inexperienced or poor networkers. Avoid these kinds of groups.

Instead, look for two or three people who are standing in a semi-circle. In other words, they are conversing with each other but are facing outward. Just walk towards them and make eye contact with one or two of them. If there is a pause in their conversation just stick out your hand and say hello. Introduce yourself and let them know you are new to the group.

Watch your own body language to make sure you are approachable. Don't cross your arms, and when talking to just one other person, stand at an angle to them. This creates a more open look to your conversation and encourages other people to approach you.

Look for other people who are standing by themselves. If you make eye contact, smile and walk over to introduce yourself. If they are there alone, you can also use the buddy system to meet more people.

Here are two tips especially for extroverted people:

• Do not interrupt people. Once you've made eye contact and have moved into proximity, do not break into anyone's conversation. Wait for an appropriate lull. They usually will pause once they've made eye contact with you, but allow this to happen naturally.
• If you meet someone who is new or a first-timer, offer to introduce them to people. You'll help them break the ice and strengthen their first impression of you.

The purpose of business networking events is for you to meet and make contact with people, many of whom you've never met. Still, it's natural to feel some insecurity or nervousness. Remember these tips and you'll feel more confident and will meet more people to grow your network.